2012年9月13日星期四
Fashion + Art: Connecting the dots between Louis Vuitton and Yayoi Kusama
That collaborations between artists and fashion designers presupposes that the artist fashion designers and stylists are not artists. Things are not so simple. However, significant fertilization is rare. "Often brands collaborate with artists to increase their cultural capital," says Valerie Steele, Director and Chief Curator of the Museum at FIT. "The result is often more arty than art."
But the best collaborations, the result is unrealistic. Business partnerships between Elsa Schiaparelli and Salvador Dali in 1930, and Yves Saint Laurent Mondrian collection in 1965, which has kept the spirit of the artist in life, even though he died 10 years earlier. Perhaps the most striking recent example of this collaboration is. Louis Vuitton with the reclusive Japanese artist Yayoi Kusama
Kusama and Louis Vuitton artistic director Marc Jacobs is in New York in the 60's too late, as Jacobs overlap one shares boy of fifteen, and Kusama, then a mid-career artists had rode the tail Fluxus. They have never met, and shortly after Kusama returned to Japan, voluntarily living in a mental institution. Jacobs, meanwhile, to put it mildly, climbed up the ladder.
It was not until 2006, when Jacobs visits the artist in his studio, their collaboration appeared on the horizon. "The fact that [Kusama] is never his vision really admirable," says Jacobs. Six years later, the result of his debut in June: a collection of apparel, accessories, handbags and shoes, adorned with peas, which Kusama has since the 1950s are obsessed himself. Highlights of the collection include a silk dress, a trench coat cotton glued plastic charm complex, and [if ornamental] fake smile reminded the artist's sculptures classic pumpkin. Perhaps the apotheosis of this collaboration is a model in which Kusama dots are merged with Louis Vuitton logo. It is neither simple nor easy, the art of fashion. Instead, it confuses the distinction between the two, creating a hybrid living life.
DVF Releases Fashion Week Video Shot With Google Glass
On Sunday, models graced the the runway at Diane von Furstenberg’s Spring/Summer 2013 collection show wearing Google Glass, the
upcoming headset and eyewear device that the tech giant is developing. The augmented reality-enhanced glasses have many
smartphone-like functions: users can take pictures, record video, receive messages and check calendars, among other things.
DVF’s team took advantage of Glass’s recording capabilities to make a short film about the show, released Thursday. The film,
which is narrated by Furstenberg herself, takes viewers to pre-show fittings, backstage and down the runway in a little under
four minutes. You can watch it above.
How did the collaboration come about? In an e-mail forwarded by a spokesperson, Furstenberg says she met Google co-founder and
Glass project lead Sergey Brin over the summer.
“He had Glass with him and I tried them. We thought it would be very cool to do something together. So we decided to make a
little film and to give an entirely new perspective on our show,” Furstenberg said.
With Glass, Google Gives a Fashion Icon a New Toy
It’s tough being a rich and famous fashion mogul. You’ve seen the best of the world. You have exclusive access to private
events. You have expensive tastes — as you should.
And then all of a sudden, Google hands you a fancy new toy.
That has been the case for famed designer Diane Von Furstenburg, who has been playing with Google Glass, the tech company’s
wearable augmented reality glasses hardware. Von Furstenburg (or DVF, for short) used them to document her days in the lead up
to New York Fashion Week, the premier runway event of the haute couture world, where designers the world round come to show off
their new clothing lines.
DVF basically used Glass as a personal diary in the days leading up to her runway show, capturing the sights of Manhattan along
with showing the hardware off to her suite of models. It’s also the first actual video that’s been shot using the glasses —
unlike the highly criticized, completely produced promotional video that showed what Google imagined Glass would be able to do
someday.
What better way to upstage your fashion contemporaries, then, by slapping a pair of unreleased, unobtainable Glasses that just
so happen to be color-coordinated with your entire new line? After meeting Sergey Brin at a conference, DVF thought it would be
fah-bu-lous to include Glass in her own work. Brin was kind enough to loan her a number of pairs, complete with Google staff,
who taught the models how to use the things.
The timing of all this was interesting, too. In allowing Glass to make some high-profile appearances this week (Wall Street
Journal reporter Spencer E. Ante got to play with a set as well), Google could stay on the radar while Apple dominated the news.
And if Google looked future-focused even as iPhone 5 was being nicked as an incremental step, well, all the better.
Check out the video below to see rich people playing with their new toys. Fashionably, of course.
Who am I wearing? Funny you should ask.
SOLVE intelligent, a hand on the hip, for better representation of his jeans pipette, Laura Ellner seemed the epitome of street style. When she put in the Lincoln Center Plaza on Day 1 of New York Fashion Week last Thursday, a pair of cameras clicked and whirred to catch any competitor's performance.
And what was it for a performance staged as carefully as a walk red carpet. But then, for Mrs. Ellner, a fashion blogger, the stakes are so high.
She hoped to burnish his image (it is regularly on the shelves, on his blog-style) and appear on a wave of similar sites. They also share the limelight with his pocket, a roomy duffel case multizippered easily than the Kelsi Dagger of Pour La Victoire, the leather goods company, where she works identified.
"I always like to shoot if I get through streets photographers to call the plays that I wear," said Ms. Ellner.
Throughout the week, dozens of similar scenes were played throughout the city in the show twice a year outside style, or sometimes competes occult happenings on the slopes. To studios at the docks along the Hudson and other places where performances were dozens of candidates in fashion, especially women, mostly young, for the cameras Milk blew apparently vying for their 15 seconds of fame on Instagram, Tumblr, or one of dozens of Fashion blogs to proliferate on the Web.
It was only a few years ago that these swans superbly equipped - designers, bloggers, fashion editors and style struck students - click-banged on the sidewalks and is a mash-up of vintage clothing, fast fashion and high range of labels, which must be as a free trade zone?
Today, many of them web icons, trot their splendor for dozens of fans. But what they are parading as street style - last bastion of fashion once the true indie spirit - was recently raped by tidal marketing consultant brands and infiltrated public relations gurus, all designed to convince women from leaving their goods.
"These girls are definitely billboards for brands," said Tom Julian, a specialist brand of fashion in New York, employs one of the few placement in a particularly stealthy new product. "People think, street style is a pure voice," said Julian. "But I do not think there is more clarity."
Neither for nor established brand like newcomers to get a foot in the door. "Most young designers do not have the resources to high-powered PR rent or have access to major publishers and designers," said Philip Oh, a street photographer ", so lend their clothes to friends and supporters, the shoot is a great possibility to be carried out by both industry and consumers. "
. "This is increasingly being recognized as a company" as Christine Barbe Rich, the site editor Refinery29 mode, called There are products that corporal punishment and Mrs. Barbe Rich added: ". Doing star"
Style tags as Josephine P., as she prefers to be called, who used their Champagne-toned hair and is presented at Milk Studios on Saturday in a pair of sandals from his employer, Nicholas Kirkwood. Or Ella Catliff, the graceful young editor of La Petite Anglaise, a blog-style, which was in the vicinity, swung a bag Anya Hindmarch. He was taken, Mrs. Catliff said Ms. Hindmarch showroom in London to promote the label during Fashion Week. Or Nicole Warne, Australian blogger, wearing a designer gift from a friend, Alice McCall.
Branding consultants believe that can popular blogger and other so-called influencers $ 2,000 to $ 10,000 to make for a unique look at their wares. More generally, however: "If you give them a gift card is a $ 1000 and pay their fees, it's a good quid pro quo," said Julian.
For some designers, the marketing force fashion bloggers meet or surpass a naive red carpet.
"We all know that celebrities contracts," said Karen Robinovitz, founder and chief creative architect digital brand, an organization that fashion bloggers. "At some level, it's a piece of the same thing."
Michelle Stone, whose firm represents AEFFE Moschino, Jean Paul Gaultier, Alberta Ferretti and other luxury brands, makes regular loans or grants to style influencers high visibility. Women love Hanneli Mustaparta, the model is a blogger or Taylor Tomasi Hill are "new kinds of celebutantes," said Stein. "When you give people that kind of clothes we expect them to say who they are."
In fact, what was once an almost secret operation now a bit random in the fresh air, and strategic planning. Seeding new designer brands or long street style in the mix "is a new type of PR", Daniel Saynt, a partner said in an agency that negotiates years between brands and trendsetters. "We look for those who are most likely to be photographed outside performances," said Saynt. "Our job is to ensure that they are. The right products at the right time"
During Fashion Week, Socialyte its affiliate marketers trend Park has approximately 200 investment, he said, for 18 fashion brands and retailers. Among them are limited edition lines Rose & Pepper, Vera Wang and Pour La Victoire.
"Few people know that there are bloggers and some seemingly random posers modeling costs," said Saynt. "But even those who do not always understand the extent to which we orchestrate these investments."
Sometimes the. Search more casual snaps boast the production values of a magazine shoot scale "We use stylists, color correction and we Photoshopping sightings we do every day," said Ms. Robinovitz. "It often takes hours just to find the perfect corner."
A well-designed investment is the bottom line. "We keep hearing that if we people 10,000 by half a dozen bloggers online," said Julian, "we are much more focused because we. The people who actually reach Shopping"
Use Blogger, Twitter or Instagram, "we can see the number of user interactions," said Jimmy Hagan, a spokeswoman Nanette Lepore. "The results are easier to understand than the written press."
This may not be as messages to the trainer that. Recently hired Natalie Joos, a casting director and model bloggers, get the model on its website Mrs. Joos operates its growing popularity on his own blog, Tales of tenderness and others brands they promote admired. When she confronted the Lincoln Center last week, she identified the gauzy pale lavender dress she wore as Spetic of Karla, a little-known designer in Australia. Pressed, she admitted it was awarded by Mrs. Spetic Showroom.
"Natalie has presented us the opportunity to attract additional attention to the brand," said Lia-Belle King, publicist Spetic the woman. "We felt it was more than any other, embodies the feeling of excitement and pleasure, his personal fashion sense is similar to ours."
Of course not everyone is for rent. "I turned in the hotel room where I find racks of clothing," said Susie Lau of Style Bubble blog.
The much-photographed woman Lau usually, but not always ignored these invitations implied she said. Like his fellow bloggers, it is legally required to post on its website are the characteristic elements, the grant or loan.
But on the streets of Manhattan, such restrictions do not seem to apply. Ms. Lau and even admitted that she sometimes wears clothes a favor to their creators. Arrangements are never commercial, she said. "I work with brands that I like, if there was already a relationship."
Even mega-retailers such as H & M have to play in the streets. As Anna Dello Russo, studiedly flamboyant blogger and editor at large for Vogue Japan, his legs stretched out in the show this week, she wore brazenly adorned accessories she created in collaboration with a new retail chain, showing among other things, H & M's cat-eye Sunglasses with shiny crocodile on the front.
The dealer had not worked so far with an editor or blogger. When the company approached her: "I was surprised," said Ms. Dello Russo. She declined to say how much she was paid.
Scrolling products at trade shows in his eyes is a new way of doing business. "This is the new concept for communication," said Ms. Dello Russo said, "and part of the culture of our time."
2012年9月11日星期二
Reporters Turn to Mobile Video, Viddy for Fashion Week Coverage
Instagram may have been the darling of New York Fashion Week in February, but this September, several fashion reporters are turning to Viddy and other forms of mobile video distribution to compliment their coverage.
Eva Chen, Teen Vogue beauty director and hyperactive user of Twitter, Tumblr and Instagram, has been uploading several short videos to Viddy at and in between each show she’s attended since Fashion Week began last Thursday.
At Diane von Furstenberg’s show on Sunday afternoon, for instance, she uploaded four: In the first, Italian fashion designer Valentino Garavani greets actress Sarah Jessica Parker; in the second, Furstenberg, her creative director, Yvan Mispelaere, and Google co-founder Sergey Brin do a post-show “victory lap” wearing Google Glass; in a third, she captures the reflective, lip-shaped cut-outs hanging above the runway. The last, which was uploaded later, shows the model directions posted backstage.
Chen shared two still images through Instagram of that same show: One a close-up of Sarah Jessica Parker and Bravo’s Andy Cohen greeting designer Oscar de la Renta; the second a backstage shot of the platform shoes models wore down the runway.
Why is Chen using video? It’s partly, she says, because her iPhone camera is broken — “It’s stuck on record mode,” she explains. “But when I look at Fashion Week I recognize that there are many ways to capture it. If you’re showing a manicure Instagram makes sense, but with video you can capture the swing of a skirt, the swish of a model’s hair.”
Chen has been uploading 15-second videos to Viddy to capture short moments — moments, she says, that benefit from motion capture but may not be worth a full upload to YouTube. “Plus, Viddy has a great community aspect. There are a lot of young girls there, the Teen Vogue audience.”
With her iPhone camera broken, Chen is using a Samsung Galaxy SIII to capture still images. It has a setting, she says, that allows her to take 20 photos with the single click of a button. “It takes longer to edit down, but the images are gorgeous.” She carries a point-and-shoot for more arranged shots, and is capturing longer-form video — mainly backstage interviews — with that camera, which are later uploaded to YouTube.
Chen isn’t the only reporter using Viddy for coverage. Amber Joy Kallor, senior associate beauty editor at Shape magazine, has been uploading backstage and runway shots to Viddy several times per day since Fashion Week kicked off. Fashion bloggers such as William Yan and Cult of Pretty‘s Ann Colville Somma are likewise contributing, as are brands including Mac Cosmetics and DVF.
What could this mean for 2-year-old Viddy? The app has 39 million users — by comparison, Instagram has more than 80 million as of late July — but still has some way to go towards mainstream adoption and recognition. As with Tumblr, use by fashion reporters, brands and their image-hungry audiences could help accelerate that process, if not day-to-day, then at big events like Fashion Week and the Oscars, where fashion reporters are likely to be present and in full live-recording mode.
Beyond Viddy, reporters at The Wall Street Journal are maintaining stream of short videos, typically between 30 and 45 seconds, which are shot and uploaded from their smartphones using a Viddy-like app called Tout. Tout videos are usually limited to 15 seconds, but the Journal has an arrangement that allows reporters to record and upload videos up to 45 seconds long, retail reporter Elizabeth Holmes tells me.
The visual quality isn’t great, but the audio narration makes them worth watching. Take the video Christina Binkley recorded as she walks into Tommy Hilfiger’s lantern-lit show on the Chelsea Highline: “Designers love to have a whole set like it was a theater. And Tommy Hilfiger has the money to spend to do it,” she says.
In another video, Elva Ramirez takes viewers backstage at Derek Lam. The image isn’t exciting, but her narration gives it context. “This is what it’s like being backstage at Derek Lam… For the most part it’s very calm, not very chaotic, one of the calmest backstage I’ve ever seen.”
Thus far, Holmes tells me she has been using video primarily to record the finales of shows, in which all of the looks re-appear on the runway at once. “Usually the finale doesn’t take that long, I can upload it and people can see the highlights of a show in 45 seconds,” she explains. “It’s nice to show people the clothes as they’re moving and all of the looks. When I just tweet photos, they can only see about five looks.”
The quality may not be great, but her followers are hungry for any bit of insight into Fashion Week, Holmes says. “There are so many people glued to their computers for any tweet or picture or whatever,” she adds. “With video we also get show music, we get a bit of the vibe too, which is cool — anything we can do to remind people that the Journal has phenomenal fashion coverage.”
I asked Holmes how she managed to capture photos, video and see the show. She says she begins by running iPhone app Shazam to figure out the song — “People are really interested in the song,” she explains — switches over to her iPhone camera to capture as many shots as she can, and then switches over to video during the finale. “If I’m sitting front row I cross my leg and use knee as a stabilizer to record video,” she says. She’ll switch back to camera mode again if she’s close enough to capture a designer taking a bow.
The biggest challenge? “Wi-Fi is sporadic, but my biggest frustration will always be the battery life,” Holmes says. Even with an iPhone-charging Mophie case on Sunday, her battery was drained before the last show she attended.
Mobile video is still in its infancy, but as recording quality and data speeds improve, we can expect to see a lot more of it in fashion weeks to come.
New York Fashion Weavz: The Shows
Here is Mercedes-Benz FashionWeek as explained by a construction worker across the street from Lincoln Center yesterday, on whom I eavesdropped because I was too scared to talk to anyone else:
"There's two a year, one now and one in spring. They used to do it over on 42nd Street. Fashion people from all over the world come, and they have a ton of fun."
42nd Street is "Bryant Park," for those who learned New York from Tim Gunn and Project Runway. Fashion Week took place there, in the Garment District, for 17 years, before it was moved to Lincoln Center in 2010. Semi-annual Fashion Weeks, held in cities around the world in spring and fall, are a time for designers to showcase their upcoming collections (shown two seasons in advance, meaning the clothes we see now are for the labels' spring/summer 2013 lines), for Project Runway's finale to film, and for bloggers to take pictures of one another's Street Style.
Street Style is any kind of clothing you wear, ever, in public. Many people who have Street Style are not models, however many models also have Street Style. An example of Street Style is an old man wearing a classic fedora, or a young woman wearing many gold bracelets and shrugging her shoulders, or a brightly colored belt.
These are things I have recently learned. I do not know about Fashion Week or Street Style. Luckily, my editors had set out fairly modest goals: "Just, like, walk around and crash into shit," A.J. suggested. "Wear a tracksuit. Fall into a waiter. Wash your feet in the punch bowl. Talk to people and give us your observations."
On the morning of Baby's First Fashion week, I write an important blog post about Jon Hamm's penis. I eat two chocolate scones and then another chocolate scone, and then take the subway uptown. I listen to my favorite instrumental from the About a Boy soundtrack on the way, and think of my task not as a stressful challenge in which I will be forced to interact and, on occasion, deceive people who intimidate me, but, rather, as a brief moment in the montage of my life.
Upon arriving near-ish to Lincoln Center, I immediately become lost. I have only been in this area once before, to observe the filming of Gossip Girl on a cold night last fall. I start asking people in uniforms—security guards, information desk workers, dogcatchers—the way to Lincoln Center, then the way to the New York Public Library branch at Lincoln Center, then the way to the fashion show, then the way to the runway.
I arrive at the Mark McNairy New Amsterdam show shortly before it ends. In industry parlance, I have arrived "fashionably late." I stand just inside the doorway at the foot of the catwalk with a large group of tall men. We are all wearing a lot of clothes on our bodies, so it's pretty clear we know from fashion. I lift up my cellphone to take a picture of the runway, because that's what everyone else is doing and I want to fit in with my new friends. Hip hop is blasting. I realize, after a few seconds of standing, that music is still emanating from my in-ear earbuds and consider removing them, before deciding that this will be my affectation. A burst of confetti goes off at the entrance of the runway and everyone gasps because confetti is frightening. Rapper Danny Brown bounds down the runway in a gold jacket and everyone murmurs about what a treat it is to see rapper and author of The Da Vinci Code Danny Brown here in front of us wearing a gold jacket.
When the show ends, the crowd suddenly realizes that they are in a public library that is merely masquerading as a fashion venue, and they book it out of there. A man near the exit is handing out boxes of Crest White Strips, so I take one. My review of the Mark McNairy New Amsterdam show is that it was like a loud concert where all the attendees received Crest White Strips.
Outside, Lincoln Center Plaza is awash with sunlight. If the weather is any indication, God hates both Republicans and Democrats but loves fashion (Fashists). Over and over again, I watch people stand in the middle of the sun-bleached plaza and casually strike poses (hand on hip, gazing blankly into the distance) that show off their Street Style, in the hopes that a Street Style Photographer will approach them and ask to snap a photo.
Unfortunately, the only people anyone wants to photograph for their Street Style are the people already being photographed for their Street Style. It's a great day for black women wearing tribal prints who have great Street Style.
I sit down next to some construction workers because all of the Fashion People have either friends or very straight hair, which I find intimidating. I take notes on their conversation because I love the way my ballpoint pen writes.
Later in the afternoon, I walk to a different building, in which are housed the famous Fashion Week tents. There are hordes of security guards manning every door, but none of them asks to see my credentials or to even photograph me because they love my Street Style. I spot a sign for Reem Acra, the show I'm due to attend, and ask a man standing by an electronic check-in kiosk what I should do if I don't have a printed invitation or confirmation number, as everyone else seems to.
"Don't worry about it. Just give them your name at the front and you'll be set."
The reason I do not have a printed invitation or confirmation number is because I am not on the list for this show. I am not really on the lists for any shows. Fortunately, another acquaintance is, and she can't make it. Before getting to the front of the line, I practice my delivery of her name over and over in my head.
Jane Doe. Hello, Jane Doe. Hi! Jane Doe! D-O-E, Jane?
With one attendee ahead of me, I study the four women checking reservations and decide one of them, a blonde woman, is mean. She will see right through my ruse. I hope I don't get her.
I get her. She does not see through the ruse. I spell my fake name correctly.
Inside the tent, I feel a burning desire to step on the runway, which is shiny and black.
The woman in front of me steps on the runway.
"YOU CAN'T STEP ON THE RUNWAY!" Assistants swoop in from all sides to chastise her. I shake my head because the nerve of some people, stepping on the runway.
Everyone whispers that I have great Street Style as I pick my way through the crowd, and Anna Wintour considers approaching me but feels suddenly self-conscious and also she isn't there.
I reach my assigned seat and am disappointed to see it is one row higher than the seats that receive free gifts in tiny red Santa sacks. I consider pocketing a tiny red Santa sack in retribution for my not being given a tiny red Santa sack but worry someone will notice.
To my left sits a girl with very straight hair and many purple geode rings. I am intimidated by her, so I ignore her, because I am a journalist. To my right sits a girl with her hair in a bun. I ask her for what outlet she's here for, and after she repeats the name twice, I smile and pretend I have heard her. She and I both express our desire to have free gifts, just as, magically, a wave of back row plebes descends into the unclaimed free gift seats. A harried Australian woman commands us to wait, but no one does. My friend and I now have free gifts. (Perfume.)
My friend tells me that a girl she knows saw Vogue contributing editor Andre Leon Talley at a show earlier, and explains he and Anna Wintour "are, like, the stars of fashion," as though I do not know all about fashion from eavesdropping on construction workers earlier. "If anyone falls, we probably won't be able to see it from here," I whisper to my new BFF. "No one loses it right out of the gate." She nods politely.
Suddenly, the intimidatingly straight-haired girl turns to me and asks if I'm going to any other shows during the day. I tell her I'm not, and wonder why she asked – is it because I look like a farmer? Is it because she does not think my awesome Street Style should be confined to the indoors? She pulls a printed RSVP to another designer's presentation out of her pocketbook and tells me that she won't be able to use it. Would I like to go in her place? I accept the RSVP because I love free things and see from the confirmation that her name is Barbara. Now my name is Barbara. Thank you Barbara, love Barbara.
The show begins. A model trips, but does not fall, all the way at the opposite end of the runway. The show ends and my friend spots Fran Drescher in the crowd. A fashion coup.
As the audience files out of the showroom in a herd, I notice that there are free cans of Diet Pepsi in the lobby. Unlike regular cans of Diet Pepsi, which I now realize are fat and pedestrian, these cans are extra slim. Very sleek. This Pepsi has great Street Style. I take one, which is one third as many as I want to take, and also accept two granola bars handed to me by a girl in a yellow dress. I love fashion.
The energy of the three scones and a bagel I ate a couple hours ago long since burned off, I tear into these granola bars with a vigor that is frightening. I'm chugging Diet Pepsi. I'm wild-eyed and hopped up on freebies and itching for some trick bitch to come up and try to start something with me about my Street Style. I watch a mother take a picture with her daughter as they pose in front of a luxury car that has been moved indoors (fashion). The girl looks like a cherub. The mother looks like a mean angel. They are beautiful. I want to take a picture of them and text it to my friends ("Beautiful people with a car I just saw"), but I leave instead.
Barbara's RSVP is for the Gilded Age presentation back inside the library at Lincoln Center. I, Barbara, walk in, ready to tell people they can call be Barbie, they can call me Babs, the only thing they can't call me is late for dinner, especially if dinner is free soda and granola bars.
No one checks my RSVP (thanks for the lame gift, Barbara), so I amble into the presentation room.
Fashion presentations feature all the clothing of traditional runway shows but without the 18 seconds of unbroken walking time so trying for models. At the Gilded Age presentation, a roomful of attractive men stand on a stage and make eye contact with anyone who approaches. Just as you and I are about to enter into a thoughtful debate on this inversion of The Male Gaze, I notice one gentleman is shirtless, which is distracting because I can see his belly. I decide I've had enough fashion for one day, so I grab another box of Crest White Strips from the lobby (the first box for Babs) and leave the building.
Outside in the plaza, I see two separate groups of fashion enthusiasts pose for photos with an NYPD officer standing in front of a fountain (he has great street style). After they're gone, I walk up and ask him if he's gotten a lot of requests for pictures today.
He says, "No."
I walk back to the subway.
All the clothes I saw were cool and nice.
All roads lead to London Fashion
London - If fashion is your thing, all roads lead to London.
For the second year in a row, he came to New York for the title of the world's fashion capital.
And capital flight left Barcelona in third place, followed by Paris and Madrid.
Analysts say the Duchess of Cambridge impeccable style and success of the Olympic Games this summer were important factors in its decision, the 21,012-ranking.
The importance of British fashion was at the graduation ceremony marked the last month, as models, including Kate Moss, Naomi Campbell, Lily Cole and an appearance in the musical.
The results were compiled by the Global Language Monitor (GLM), which analyzes the Internet, blogging, top 175,000 global print and electronic media and other sources to create the list.
Paul Payack, president of GLM, said: "Kate Middleton has powerful as incredible on the British fashion brand The second thing is the Olympics are in the UK Haute Couture in Paris .. number one, but it's not the media machine that places are others.
"Barcelona has a strong attempt to move forward and take the fruits of efforts made."
The ease with which the Duchess of Cambridge mixes high street with high-end fashion has contributed millions of pounds to the British fashion industry to, experts say.
His first fashion influence was clear in 2007, when she a dress for her 25th Birthday wore - a tunic Topshop £ 40 (about R500) - sold within 24 hours.
The £ 385 Issa silk dress Sapphire wore when she and Prince William announced their engagement and also sold dozens of copies produced by retailers, Tesco LK Bennett.
Shoppers were so eager to follow in his view a fight broke out at a jewelry store in New York between two desperate women wore earrings buy the latest pair of the Duchess for their engagement photos.
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