Cheryl Dixon joined Antiquorum Chanel

  U.S. shows, the auction house Antiquorum has appointed Cheryl Dixon as its new Vice President of Marketing and Communications.

Dixon is now responsible for the design and implementation of all global efforts for marketing, branding and communications across the enterprise. It will be based at the headquarters of Antiquorum USA in New York.

She has 20 years experience working and consulting with companies around the iconic luxury, consumer products and professional services, and was last seen at Chanel, where she was managing director of communications.

At Chanel, Dixon built the department and was responsible for developing and implementing communications strategies in the short-and long-term business and brand by fashion brand of luxury watches and jewelry, perfumes and beauty products company.

Dixon also worked for Pepsi-Cola North America. In this position, she is also created and integrated communications and public relations plans for the portfolio of Pepsi-Cola North America brand implemented.

She was also editor of the magazine National Jeweler, for fashion shows and retail jewelry.

Evan Zimmermann, President and CEO of Antiquorum, said: "We are delighted that Cheryl has joined Antiquorum.

"His expertise in marketing support and communication between disciplines, luxury experience working with leading global brands and knowledge of the positions in the industry well and grow our business, deepen relationships with our customers, industry partners and the media and awareness of our brand. "